Documentary filmmaker and pop culturist Randall Lobb hosts a panel of IP experts, owners, artists, and stakeholders to discuss the cultivation, care, and treatment of pop culture's biggest, best, and most scrutinized intellectual properties. They'll discuss what makes some iterations and reboots soar while others struggle to find an audience. In a presentation rich with never-before-seen BTS footage, this panel of experts will bring the audience inside the circle of trust to hear the decision making that gets their favorite stories and characters off the page and onto the screen. Trevor Zammit, designer/sculptor/TMNT fan (NECA) and a host of famous faces from Def Doc bring their professional perspective, share stories, and go all the way inside the IP fans love.