Panelists Trevor Sheridan (creative director), Dan Kroenung (TV/film writer), Josh Lopez (pop culture enthusiast), and Alexander Wolfgang (video producer) discuss tips, tricks, and the struggles of starting an outstanding pop culture podcast. They will provide insights on how to prepare, record, publish, and market your podcast. Podcasting is a competitive space with many shows that include celebrities, established name brands, and early adopters. The Secondary Heroes have none of that, yet still make it work. The panel includes a Q&A as well as a live podcast example highlighting the SDCC experience.